Sappi Fine Paper Europe launches new sustainability website designed to inform and inspire
Don’t just like us, CARE like us
Submitted by: Vince Collins
Sustainability is at the heart of everything Sappi Fine Paper Europe does. Throughout the entire paper chain, Sappi continually invests in its surrounding environment, the communities that the company works in, and the people and partners that they do business with. What they really care about is building a prosperous future for everyone involved. Their new website, www.sappipositivity.com
is focused on sharing their experience and know-how in this realm, making sustainability an everyday reality for all, and inspiring others to join and build momentum.
Building on Sappi’s very successful Positivity Campaign, the website brings new and relevant information to stakeholders in an accessible and interactive format, responding to their ever-increasing information needs. In a nutshell, visitors to the website will be able to discover positive paper stories, Sappi’s green paper trail, as well as facts and figures and useful downloadable content. Sappi Fine Paper Europe’s recently published first regional Sustainability Report (2011), is one of the many sources of information for the website.
Jens Kriete, Environmental Manager at Sappi Fine Paper Europe said, “Informing and inspiring is part of Sappi’s essence. As a result of our experience with sustainability in the paper sector, we’re able to respond to the increasing information needs of our customers, while at the same time, inviting them to discover even more about who we are and what we do. Our new website is an exciting platform allowing us to connect with our stakeholders, something which is very important to Sappi.”