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Print & Paper: Myths & Facts

When it comes to the sustainability of Print and Paper, it is important to separate the Facts from the Myths.

The European paper industry is a world leader when it comes to sustainably sourced raw materials, renewable energy and recycling rates. Yet the myths around paper are still prevalent amongst consumers. From “European forests are shrinking” to “Only recycled paper should be used”, we’ve busted nine popular myths about print and paper. Discover the facts about print and paper!

Download Print & Paper: Myths & Facts

“European Forests Are Shrinking”

BUST THE MYTH

European Forests Are Shrinking - European Forests Have Been Growing By Over 1500 Football Pitches Every Day
Planted Forests are Bad for the Environment - Sustainable Forest Management Preserves Biodiversity

“Planted Forests Are Bad
For The Environment”

BUST THE MYTH

“Paper Is Bad For
The Environment”

BUST THE MYTH

Paper Is Bad For The Environment - Paper Is Highly Recycled and Naturally Sustainable
Only Recycled Paper Should Be Used - Virgin Fibres From Sustainably Managed Forests Are Needed To Maintain The Paper Cycle

“Only Recycled Paper
Should Be Used”

BUST THE MYTH

“Paper Production Is A Major
Cause Of Global Greenhouse
Gas Emissions”

BUST THE MYTH

Paper Production Is A Major Cause Of Global Greenhouse Gas Emissions - Most Of The Energy Used In Paper Production Is Renewable And Carbon Intensity Is Surprisingly Low
The Myth: Paper Production Consumes An Excessive Amount of Water The Fact: Paper Production is Dependent on Water, Yet Relatively Little is Consumed

“Paper Production Consumes
An Excessive Amount Of Water”

BUST THE MYTH

“Paper Wastes
Precious Resources”

BUST THE MYTH

Myth: Paper Wastes Precious Resources Fact: The paper Industry Supports a Circular Economy
Myth: E-communication is better for the environment than paper-based communication Fact: E-communication also has environmental Impacts

“E-Communication Is Better
For The Environment Than
Paper-Based Communication”

BUST THE MYTH

“Digital Is The Preferred
Means Of Communication”

BUST THE MYTH

Myth: Digital is The Preferred Means of Communication Fact: Many Consumers Value Paper-based Communications
European Forests Are Shrinking - European Forests Have Been Growing By Over 1500 Football Pitches Every Day

“European Forests Are Shrinking”

BUST THE MYTH

Planted Forests are Bad for the Environment - Sustainable Forest Management Preserves Biodiversity

“Planted Forests Are Bad For The Environment”

BUST THE MYTH

Paper Is Bad For The Environment - Paper Is Highly Recycled and Naturally Sustainable

“Paper Is Bad For The Environment”

BUST THE MYTH

Only Recycled Paper Should Be Used - Virgin Fibres From Sustainably Managed Forests Are Needed To Maintain The Paper Cycle

“Only Recycled Paper Should Be Used”

BUST THE MYTH

Paper Production Is A Major Cause Of Global Greenhouse Gas Emissions - Most Of The Energy Used In Paper Production Is Renewable And Carbon Intensity Is Surprisingly Low

“Paper Production Is A Major Cause Of Global Greenhouse Gas Emissions”

BUST THE MYTH

The Myth: Paper Production Consumes An Excessive Amount of Water The Fact: Paper Production is Dependent on Water, Yet Relatively Little is Consumed

“Paper Production Consumes An Excessive Amount Of Water”

BUST THE MYTH

Myth: Paper Wastes Precious Resources Fact: The paper Industry Supports a Circular Economy

“Paper Wastes Precious Resources”

BUST THE MYTH

Myth: E-communication is better for the environment than paper-based communication Fact: E-communication also has environmental Impacts

“E-Communication Is Better For The Environment Than Paper-Based Communication”

BUST THE MYTH

Myth: Digital is The Preferred Means of Communication Fact: Many Consumers Value Paper-based Communications

“Digital Is The Preferred Means Of Communication”

BUST THE MYTH

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