The latest and exciting NEW issue of The Page, the magazine produced by Two Sides to promote the sustainability and value of print, is now available!
In the latest edition of The Page, we question if this is the end of greenwashing? With new European legislation and increasing regulations, companies are coming under more pressure to justify all environmental claims in their marketing… or potentially face a hefty fine!
You can also read about the increased focus that Two Sides has on the paper packaging industry, and a sneak peek at some of the findings from Two Sides’ latest consumer research report, the Trend Tracker 2023: European Findings.
Our popular recurring section, ‘Fresh Thinking’, provides a round-up of fantastic print case studies, which include: a food label that indicates when a consumer’s fridge is at the ideal temperature, a supermarket campaign that swapped discount signs for ones showing their CO2e saving, and Brazilian retailer offering its customers a printed copy of the country’s constitution at a 99% discount.
So, wherever you are, whatever you are doing, take some time to relax and read the latest about Two Sides and the medium it is working hard to promote. Please share this issue with friends, colleagues and anyone else interested in the value of paper for a sustainable world.
To read all issues of The Page, go to www.twosides.info/the-page
Don’t forget to subscribe to receive your printed edition of The Page!